Ripley's Believe It or Not! is a franchise, founded by Robert LeRoy Ripley, which deals in bizarre events and items so strange and unusual that readers might question the claims. The Believe It or Not panel proved popular and was later adapted into a wide variety of formats, including radio, television, a chain of museums, a book series and a pinball game.
The Ripley collection includes 20,000 photographs, 20,000 artifacts and more than 130,000 cartoon panels. With 50-plus attractions, the Orlando-based Ripley Entertainment, Inc., a division of the Jim Pattison Group, is a global company with an annual attendance of more than 12 million guests. Ripley Entertainment's publishing and broadcast divisions oversee numerous projects, including the syndicated TV series, the newspaper cartoon panel, books, posters, games and mobile phone content.